Monday, October 20, 2014

ADJUSTMENT ANNOUNCEMENT

OK, gang - here's the switch:

November 5 = Peer Editing for Essay #2

November 12 = Essay #2 due

I will make the change official on the syllabus itself tomorrow. But there it is, official HERE.

My logic is that you all need a bit more prep on this 2nd essay.


Sunday, October 19, 2014

Gang...

Homework: Email me your advertisements as I requested last class. Pronto.
If you've already done so, thank you; you're awesome.

As I said before, peer-editing is NOT on the next class.

I'm in the process of refiguring the syllabus slightly, so you have a little more time to
get a grip on Essay #2. Check back Monday night (October 20). I'll post another announcement
as to the adjusted dates for peer-editing and Essay #2 due date.

Wednesday, October 8, 2014

Ad Examples

1969 Cigarette Ad

1964 VW Beetle Ad

1950's BK Ad

1970's McDonald's Ad

1951 Philip Morris Ad


1969 Air Travel Ad

7-UP 1950s

Motorcycle late-60s/early 70s

KFC early 70s




ESSAY #2 GUIDELINES


Advertising Analysis (Essay #2)
English 101
Peer-Editing Day: October 22
Due Date: October 29

_____
Select 3 print advertisements (full page & from magazines/internet preferably)
{I strongly recommend using flickr.com and google.com for research, aside from actual magazines}


Important: The advertisements must be linked either through (a) the type of product they represent (by brand and/or by type) or (b) according to the message that they are conveying.


Also Important: The advertisements must be from diverse time periods.


Write an essay about the Images & Text within the ads.

Essentially, your job is two-fold: (a) to convey how effective these ads are (whether they are persuasive or not) and (b) to address how the advertising of this brand/product has changed (or not) throughout a time period.The basics:
This paper must be 4 complete pages (minimum) in length. Anything less, and I will drop a letter grade.
All papers must be typed, double-spaced, standard margins, and stapled.
Number all pages.
Name, date, English 101, and a TITLE must appear on your title page. The title page is never considered page 1.
INCLUDE COPIES OF THE ADS IN BACK OF YOUR PAPER – STAPLED, OF COURSE.

Wednesday, October 1, 2014

OCTOBER 1 CLASS CANCELLED

From the email I sent last night - hopefully everybody got it, but I'm re-posting here to make sure:


Gang-

Tomorrow night class will be cancelled, as I've been carrying a bug and feeling run-down and I don't want to bring that to class.

So, this means that your Essay #1 will be due the following week.

In addition, I will continue replying to each of you about your drafts. If you haven't sent your draft for my review, SEND IT.

Take care,
JL